// Legal

Privacy Policy

Last updated: April 2026

1. Who We Are

DUMASS ("Digital User Marketing And Strategic Solutions") is a digital marketing agency based in Mumbai, India. This privacy policy explains how we collect, use, and protect your personal information when you visit dumass.in or interact with our services.

For any privacy-related enquiries, contact us at sagar@dumass.in.

2. Information We Collect

Information you provide directly

When you fill out our contact form, we collect:

Information collected automatically

When you visit our website, we automatically collect:

3. How We Use Your Information

We use the information collected to:

4. Tracking Technologies

We use the following tracking technologies on our website:

Google Analytics 4 (GA4)

We use GA4 to understand how visitors interact with our website. GA4 collects anonymised usage data including pages visited, session duration, and traffic sources. This data is processed by Google and subject to Google's Privacy Policy.

Google Tag Manager (GTM)

We use GTM to manage and deploy tracking scripts. GTM itself does not collect personal data but facilitates the loading of other tracking tools listed here.

Meta Pixel (Facebook)

We use the Meta Pixel to measure the effectiveness of our advertising on Meta platforms (Facebook, Instagram). The pixel tracks page views, form submissions, and other conversion events. This data is shared with Meta and used for ad targeting and measurement. You can manage your Meta ad preferences at facebook.com/adpreferences.

Meta Conversions API (CAPI)

We use server-side event tracking via Meta's Conversions API. This sends conversion data directly from our server to Meta's servers, bypassing browser-based tracking limitations. Events sent include form submissions and page views, along with hashed email addresses for matching purposes.

5. Cookies

Our website uses cookies for the following purposes:

You can control cookies through your browser settings. Blocking analytics and advertising cookies will not prevent you from using our website, but may limit our ability to improve your experience and measure campaign effectiveness.

6. Data Sharing

We do not sell your personal information. We share data only with:

All third-party services are bound by their own privacy policies and data processing agreements.

7. Data Retention

We retain your contact form submissions for as long as necessary to fulfil the purpose for which they were collected, or as required by law. Typically:

8. Your Rights

Depending on your jurisdiction, you may have the right to:

To exercise any of these rights, contact us at sagar@dumass.in. We will respond within 30 days.

9. Data Security

We implement appropriate technical and organisational measures to protect your personal data, including encrypted data transmission (HTTPS), secure hosting infrastructure, and access controls on internal systems. However, no method of transmission or storage is 100% secure.

10. International Data Transfers

As we serve clients globally, your data may be transferred to and processed in countries outside your jurisdiction, including India and the United States (through Google and Meta's infrastructure). These transfers are conducted in accordance with applicable data protection laws.

11. Children's Privacy

Our services are not directed at individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected data from a minor, please contact us immediately.

12. Changes to This Policy

We may update this privacy policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision. We encourage you to review this policy periodically.

13. Contact

For any questions about this privacy policy or our data practices:

DUMASS — Digital User Marketing And Strategic Solutions
Mumbai, Maharashtra, India
Email: sagar@dumass.in
Website: dumass.in

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