The 15-Point Landing Page Checklist for Conversion-Focused Pages in 2026

A landing page either converts or it doesn’t. Most pages we audit fail on five to seven of these fifteen points. Fix them in order — most impactful first — and you’ll usually see conversion rates double without changing the offer.
WordPress + Forminator + Conversion Tracking: The Full Stack Setup

The WordPress + Forminator combination handles most agency lead-gen sites. The default install captures the lead but loses the attribution. Here’s the full configuration that gets every event firing correctly across Meta, Google, and your CRM.